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The Beginners guide: Leveraging video in your social media.

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If you’re a small business owner or entrepreneur and have spent even one second on social media lately, you know video is taking over. Look I get it, as a business owner it can be challenging to figure this out… What to post, how to post, what equipment you need, how to position your camera, finding the right lighting, and how to edit it all! I’m answering ALL of these things today, so listen in!

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Building your business with a personal brand.

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With all the changes in today’s media, the most successful brands are leveraging the power of growing their business by growing their personal brand. And you don’t have to be a Kardashian or Elon Musk to make this work. Anyone in any business can benefit from building their personal brand. In this episode, we’re diving in to how you can build your business with a personal brand.

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Skyrocket your marketing efforts with customer avatars.

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Developing your customer avatar is one of the first steps in any successful marketing strategy or campaign. And it’s also the step that is most often overlooked and forgotten about. But what’s so important about a customer avatar? In this episode we’re going over what a customer avatar is, why it’s important, and how to develop a customer avatar that will seriously scale your marketing efforts.

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