If you're a service-based business, you likely close most deals over the phone. Getting the right people on the phone can be exhausting. Before we started using this app, we...
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Before we get to the email sequence template, let's look at the they got on your list. In the scenario that this template is designed for, the customer would have...
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Here in Arizona, we're in the COVID hotspot. Our businesses are in constant limbo of closing, changing policies, navigating restrictions, and for some of us – closing again. A lot...
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Put your customer before your business. That statement might have gotten two reactions: "What, what?!" Or, "Duh." I get both sides. If this is an uncomfortable concept for you, it's...
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You might be reading this because you already know that purchased lists don't work. Many times those lists (promised to be full of future customers) are outdated or incorrect causing...
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The most important component of any social media strategy is the actual content. You may have downloaded our social media content strategy, but what happened when you got to the...
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Now more than ever, we have to make it simple for customers to do business with us. We have to meet our customers where they are NOW. If we can do...
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This is not a new concept. In fact, it's something we discuss with new clients at our very first discovery meeting. We believe it's one of the smartest questions a...
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When you close a deal or make a sale – to what do you owe that success? True, the offer itself had to be a good one, but what got...
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So what makes a good landing page? Of course a great layout and design are a huge plus, but nothing matters more than the content. But not just what is...
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Social media can be a very time consuming for businesses. We're making tons of content and posting to all of the places. But is it even working? It depends. I...
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Here at Liquis, there was a time when it was just two of us. There were also times of growing out of office spaces and filling multiple staffing positions. But...
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And use a lot of hand gestures, ha! Clarify your "who." Your audience isn't everyone and your services aren't everything. Defining your audience is the first (and most often looked...
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As business owners, our objective is to connect with our audience in a way that enhances profitability so the business can go on to do bigger and better things year...
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To install the Yoast SEO Plugin, follow the simple steps below: Login to your website and go to "Plugins" x Click "Add New" Then search for Yoast SEO Click install,...
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The other day I got an email from someone who was selling a course to Average Joes on how to make side money by running Facebook ads for small businesses....
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It's important to know how search engines work so that you know how to improve your ranking and thus, the likelihood that the intended audience will find your content. In...
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There are more than 1.5 BILLION websites active as of today. Isn't that amazing?! When I see that number, I see an even bigger number that represents an investment of both...
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The best blog posts not only expand your reach through related topics to your main offer, but they also play an essential role in your business's influence, growth, and profitability. These seven...
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Creating killer content starts with a killer title or headline. A bad headline is a sure way to have your content marketing fail. According to Copyblogger, 80% of your visitors...
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Any content that supports your business should reside on your website. Yes, we all know someone who "does just fine" with their Facebook or LinkedIn page but let's be real....
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